[EBSCOLEARNING](/products/ebscolearning)# DemographicData from EBSCOlearning

Powered by Kalibrate, DemographicData from EBSCOlearning provides access to reliable market insights and demographic data to help individuals and organizations make informed decisions — whether they're starting a business, conducting research or exploring local economic trends.



 

 

 

       

 

 

 [ Request demo ](</request-information?request=Request demo&product=demographicdata>) 

 

  

 

   ## Empower Users with Actionable Market Insights

#### Identify Target Customers

- Explore demographics such as income, age and household makeup.
- Use Mosaic data to categorize U.S. households into 71 consumer personas.

#### Analyze Market Competition

- Locate nearby businesses and analyze industry trends.
- Examine business density and consumer spending habits.

#### Choose the Best Location

- Generate detailed reports for any U.S. location, customizing the search radius to any distance you choose.
- Visualize traffic patterns, household income and business density with interactive maps.

#### Track Market &amp; Traffic Trends

- Access annual average daily traffic (AADT) data across the United States.
- View five-year demographic projections for smarter long-term planning.

## Comprehensive, Easy-to-Use Data

- Multiple export formats (PDF, Excel, Word or HTML)
- Interactive heat maps
- Current data with five-year projections

#### Available Reports Include:

- Basic Demographic Summary Chart
- Business Summary Report
- Consumer Expenditure Reports
- Daytime Population Report
- Demographic Trend Report
- Household Summary Report
- Income Summary Report
- Mosaic Reports
- Population Summary
- US Census 2010 Overview Summary

 

[View list of all available reports](https://assets.ebsco.com/m/4a330a7c90958ec9/original/DemographicData-from-EBSCOlearning-Reports-List.xlsx)

 

## About Kalibrate

Kalibrate is a global location intelligence leader helping brands make data-driven decisions by combining data and analytics to select new locations, maximize market potential, and gain market share from competition.



 



 

 

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